Facts, figures, influence: CTT Expo in focus
Analysis of the CTT Expo 2026 visitor profile shows that the status of attendees is directly linked to their role in the procurement process. People who come to the exhibition do not just show interest in the market — they shape the demand.
Influence on purchasing and procurement:
The high status of visitors directly correlates with their involvement in purchasing:
Collectively, 90% of visitors are involved in shaping their companies' purchasing policies. This means that negotiations at CTT are conducted directly with decision-makers who hold the budget and real authority.
Once a year, CTT Expo gathers an audience that arrives with specific business objectives. For exhibitors, this is an opportunity to negotiate directly with those who form purchasing budgets and to translate dialogue into real contracts without unnecessary stages of approval.
Learn more about visitors and exhibitors in the detailed statistics.
Analysis of the CTT Expo 2026 visitor profile shows that the status of attendees is directly linked to their role in the procurement process. People who come to the exhibition do not just show interest in the market — they shape the demand.
Influence on purchasing and procurement:
The high status of visitors directly correlates with their involvement in purchasing:
- 36% (18,292) of attendees make purchasing decisions independently.
- 54% (28,063) participate and advise, exerting a significant influence on decisions.
Collectively, 90% of visitors are involved in shaping their companies' purchasing policies. This means that negotiations at CTT are conducted directly with decision-makers who hold the budget and real authority.
Once a year, CTT Expo gathers an audience that arrives with specific business objectives. For exhibitors, this is an opportunity to negotiate directly with those who form purchasing budgets and to translate dialogue into real contracts without unnecessary stages of approval.
Learn more about visitors and exhibitors in the detailed statistics.